News Summary
Joe & the Juice has officially opened its first store in Newport Beach, located at Fashion Island. This new location aims to expand the chain’s presence in the U.S., attracting a crowd of eager customers. Known for its healthy fast-food offerings, the Newport Beach cafe features a vibrant atmosphere and a diverse menu of smoothies, juices, and nutritious food options. As part of its growth strategy, Joe & the Juice continues to establish itself in key markets across the United States.
Newport Beach welcomed the first Joe & the Juice location in Orange County on September 19, 2023. The coffee and juice chain, based in Copenhagen, has set up shop at Fashion Island, specifically at 849 Newport Center Drive, becoming a part of the brand’s U.S. expansion efforts.
This Newport Beach outlet has attracted significant attention, drawing a long line of eager customers on its opening day. It is worth noting that this new location is part of a broader strategy that saw the company open cafes in Brooklyn and Seattle over the summer, further establishing its presence in the United States.
Globally, Joe & the Juice operates over 300 locations across prominent cities including Los Angeles, London, Germany, Sweden, and Kuwait. The brand’s mission is to offer healthy fast food and beverages tailored to the fitness and clean eating lifestyles that are increasingly popular.
Store Features
The Newport Beach store exudes a bright, beachy atmosphere with mood-boosting lighting, cozy lounge seating, and curated bookshelves aimed at enriching the customer experience. An open bar layout has been specifically designed to foster a sense of connection between customers and employees, enhancing the communal vibe the chain aims to create.
Menu Offerings
Joe & the Juice features a menu replete with smoothies, shakes, cold-pressed juices, and coffee drinks, all of which can be customized with various nutritious ingredients such as collagen, whey protein, and maca powder. The drinks are prepared with fresh fruits and vegetables right in front of customers, ensuring quality and freshness.
In addition to beverages, the food menu includes overnight oats, acai bowls, and sandwiches focused on vegetables and protein, all served on thin, crunchy whole wheat rye bread imported directly from Denmark. Popular selections at the Newport Beach location’s opening included iced matcha lattes and juice blends like the Hydration Station, both of which have become customer favorites.
Company Background
Founded in 2002 by Danish athlete Kaspar Basse, Joe & the Juice first launched its operations in Copenhagen. The brand has received recognition in the industry, including being dubbed the “next Starbucks” by Forbes magazine, reflecting its growing influence in the fast-casual dining segment.
The company places a strong emphasis on promoting health and community connection through its products and customer experience. This commitment is evident in its focus on creating a friendly atmosphere that resonates with a diverse clientele looking for nutritious food options.
Operating Hours
The Newport Beach store is open daily from 8 a.m. to 9 p.m., allowing ample opportunities for local residents and tourists to experience the offerings of Joe & the Juice.
As Joe & the Juice continues its expansion in the U.S., the Newport Beach location stands as a testament to the brand’s growing popularity and commitment to health-conscious dining experiences.
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HERE Resources
Additional Resources
- Los Angeles Times: Joe & the Juice Comes to Orange County
- Wikipedia: Joe and the Juice
- Restaurant Dive: Juice Chains Growth
- Google Search: Joe and the Juice
- Restaurant News: Juice It Up Debuts in San Diego County
- Encyclopedia Britannica: Juice
- Newport Beach Independent: Perricone Juices and Angels Baseball
- Google News: Joe and the Juice Expansion
Author: STAFF HERE COSTA MESA WRITER
COSTA MESA STAFF WRITER The COSTA MESA STAFF WRITER represents the experienced team at HERECostaMesa.com, your go-to source for actionable local news and information in Costa Mesa, Orange County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the OC Fair, Concerts in the Park, and Fish Fry. Our coverage extends to key organizations like the Costa Mesa Chamber of Commerce and Boys & Girls Clubs of Central Orange Coast, plus leading businesses in retail, fashion, and technology that power the local economy such as Vans, Experian, and South Coast Plaza. As part of the broader HERE network, including HEREAnaheim.com, HEREBeverlyHills.com, HERECoronado.com, HEREHollywood.com, HEREHuntingtonBeach.com, HERELongBeach.com, HERELosAngeles.com, HEREMissionViejo.com, HERESanDiego.com, and HERESantaAna.com, we provide comprehensive, credible insights into California's dynamic landscape.
