News Summary
Sean Turk and Patrick Keegan, recent Mater Dei High School graduates, have introduced Instant Energy Gum, a healthier energy supplement. Each piece contains 100mg of caffeine from green coffee beans and electrolytes from pink Himalayan salt. The gum is designed for quick absorption, providing energy without the crashes typical of traditional energy drinks. Positive feedback has led to plans for new flavors and increased availability at local stores and online. This initiative reflects a growing trend toward clean energy alternatives in the wellness market.
Huntington Beach, California – Sean Turk and Patrick Keegan, 2020 graduates of Mater Dei High School, have launched a new product called Instant Energy Gum, aimed at providing a healthier alternative to traditional energy supplements. Both freshmen at the University of Arizona, the duo embarked on this venture after facing challenges making new friends during the coronavirus pandemic.
Turk and Keegan, who have a strong connection to fitness and wellness, developed Instant Energy Gum in March. The product includes 100 milligrams of caffeine per piece sourced from green coffee beans, designed to be absorbed quickly in the mouth for faster energy release. In addition to caffeine, the gum contains electrolytes from pink Himalayan salt, enhancing its flavor and functionality. Each piece also includes a touch of vitamin E, aligning with their goal of a cleaner, raw product.
The gum aims to offer a more stable caffeine experience without the spikes and crashes often associated with energy drinks. Users report feeling the effects of the gum more rapidly than they would from a cup of coffee or traditional energy drink, making it an attractive option for those seeking a convenient boost throughout the day.
While attending college, Turk and Keegan participated in an entrepreneurship program through the Eller College of Management, where they secured startup funds through various sales competitions. After refining their product, they returned to Orange County and began marketing the gum at local running clubs and events, such as Cars ‘N Copters and the International Surf Museum.
Initial customer feedback has been overwhelmingly positive, with many requesting additional flavors beyond the current option of sour apple. Notably, Liam Loftus, co-founder of the Huntington Run Club, has recommended their gum to fellow club members during events. Users have found the gum beneficial for maintaining energy levels throughout the day, and its simple ingredient list of only eight components further appeals to health-conscious consumers.
Local convenience stores are starting to stock Instant Energy Gum near registers, with individual pieces priced around one dollar or slightly more. Additionally, consumers can purchase a 15-piece bag on Amazon, and orders have been received from across the country. Turk’s introduction of the gum to his colleagues in accounting has resulted in many opting for it over traditional energy drinks, enhancing their focus both at work and during workouts.
The launch of Instant Energy Gum comes amidst a growing trend toward healthier energy alternatives, as consumers increasingly seek out products that are clean and effective. Turk, who has a family history of heart problems, opted to create a product that minimizes potential health risks while providing a convenient source of energy. This commitment to quality and safety is reflected in the product’s formulation, prioritizing naturally derived ingredients.
Considering the initial success and demand for Instant Energy Gum, Turk and Keegan are optimistic about the future of their venture, as they continue to engage with their community and expand their offerings.
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Additional Resources
- Los Angeles Times: Huntington Beach Natives’ Energy Gum
- Wikipedia: Energy Gum
- Los Angeles Times: Instant Energy Gum
- Google Search: Healthy Energy Alternatives
- Los Angeles Times: Local Entrepreneurs
- Google Scholar: Energy Supplements Health Risks
- Los Angeles Times: Community Engagement
- Encyclopedia Britannica: Energy Drink
Author: STAFF HERE COSTA MESA WRITER
The COSTA MESA STAFF WRITER represents the experienced team at HERECostaMesa.com, your go-to source for actionable local news and information in Costa Mesa, Orange County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the OC Fair, Concerts in the Park, and Fish Fry. Our coverage extends to key organizations like the Costa Mesa Chamber of Commerce and Boys & Girls Clubs of Central Orange Coast, plus leading businesses in retail, fashion, and technology that power the local economy such as Vans, Experian, and South Coast Plaza. As part of the broader HERE network, including HEREAnaheim.com, HEREBeverlyHills.com, HERECoronado.com, HEREHollywood.com, HEREHuntingtonBeach.com, HERELongBeach.com, HERELosAngeles.com, HEREMissionViejo.com, HERESanDiego.com, and HERESantaAna.com, we provide comprehensive, credible insights into California's dynamic landscape.
